My wife and I took a random subject we had NEVER every talked about or searched online, and talked about it while her iPhone was on in the background. Two days later, our Facebook advertising completely changed over to cat food for a few days.

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UPDATE: Apparently this is up on Reddit and people are talking about this a bit. I made it over a year ago now. So instead of replying to all comments below Ill just post this —

This isnt something I posted to get attention, I really couldnt give a turd if anybody saw this at all. It was just for my friends after we had a conversation about it. So I didnt record too much in depth or make a super scientific video for Reddit etc, but its legit and there were cat food ads for a few days. It wasnt a coincidence because we did this a few times with other keywords we never talk about and it always produced results with other keywords. Its quite funny how odd and fairly specific you can get to get results.

Somebody told me its because Ive given permission to Facebook to use the mic, but I havent tested that out.

Just try it out yourself if you dont believe it. Give it a couple days. Just make sure you do it around your phone, but talk about your subject like hashtags and keywords and make sure its something youve never typed or talked about… again this was a year ago I made this so things may have changed. :)